Branding
Humanize to Differentiate: What a B2B Printer Taught Us About Brand Storytelling
Alex Morgan • 16 min read
Content Growth Lab
Tuesday, June 2, 2026
Content Templates
Five Story Templates That Make Technical B2B Subjects Feel Human (with Swipe Copy)
Five plug-and-play B2B story templates with headlines and opening swipes to make technical content feel human.
By Jordan Mercer • 2026-05-31
Audience Growth
Niche Sports, Big Audiences: How to Build Authority in Undercovered Leagues
Jordan Vale • 15 min read
Covering the Promotion Race: An Agile Content Calendar for Seasonal Sports Coverage
A repeatable playbook for turning the WSL 2 promotion race into seasonal coverage, from profiles to monetization.
Speed Hacks for Video Creators: How Variable Playback Improves Editing, QA, and Output
Variable playback can cut review time, sharpen QA, and reclaim hours weekly with practical checklists and workflow templates.
Micro-Tutorials That Scale: Use Variable Playback Controls to Produce Rapid How-Tos
Use playback speed controls to batch-produce micro-tutorials, cut review time, and scale short-form how-tos with less editing friction.
Covering Hot-Take Redesigns Without Alienating Fans: A Content Formula for Gaming Creators
A practical formula for covering gaming redesign controversies with balanced framing, smart headlines, and healthy moderation.
More Headlines
Timing the Exit: How to Announce Big Personnel Changes to Protect Your Audience and Revenue
Jordan Ellis
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Community-Led Design Iteration: What Overwatch’s Anran Redesign Teaches Product and Content Teams
Jordan Hale
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Optimum Nutrition Micronised Creatine Powder, 100% Pure Creatine Monohydrate Powder for Performance and Muscle Power, Unflavoured Shake, 93 Servings, 317 g
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When a Coach Leaves: A Content Playbook for Managing Community Fallout
Marcus Ellery
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Sika Path and Patio Sealer – Protects Against Weathering and Green Growth – 5 Litre
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Designing for the Fold: What a Foldable iPhone Means for Video, Ads and Thumbnails
Jordan Mercer
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Sonos Roam 2 | Lightweight Portable Waterpoof Speaker with Bluetooth, WiFi, 10 hour battery life and Voice Control for Home and Outdoor Use - Black
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Thumbnail vs Reality: Creating Comparative Tech Content That Clicks (Without the Backlash)
Jordan Mercer
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GroundMaster Premium Lawn Grass Seed – 5KG Hard Wearing & Fast Germination Grass Seeds for Family Lawns and Gardens, Coverage up to 300M2 for Overseeding, Tough Lawn Seed Mixture, Pet-Friendly
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When Phone Iterations Matter: How Reviewers and Creators Should Reposition for S25 → S26 Cycle
Avery Cole
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Intex Metal Frame Rectangular Swimming Pool 300 x 200 x 75cm, Blue Above Ground Garden Pool for Kids and Family, 3834L Water Capacity, Puncture-Resistant 3-Ply Material, Pump Not Included, 28272NP
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Deal price£69.99Was £102.81Last checked 09 May 2026
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Design Contrast Wins: What the iPhone Fold vs iPhone 18 Pro Max Teaches Product Positioning
Marcus Ellison
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Hangsun Water Flosser for Teeth Cordless Oral Irrigator Dental Water Jet Electric Tooth Flosser with 6 Jet Tips 300ML Water Tank USB Rechargeable for Travel and Home Use (Black)
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Choosing a Martech Stack for 2026: A Checklist That Actually Matters for Content Teams
Jordan Vale
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Monetizing the Daily Puzzle: Newsletters, Premium Hints, and Solvers’ Clubs
Jordan Vale
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PROTECT GARDEN 86601082 Slug & Snail Killer Max, 800G - Powerful Slug Killer Pellets - for Protecting Ornamental Plants and Garden Vegetables - Snail Repellant - Approved for Organic Gardening
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TENA Discreet Maxi Night, Incontinence Pads for Women, Specifically Designed for Night Time Protection with Wider Back and Extra Length, 48 Count (Pack of 8 x 6),packaging may vary
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Escaping Marketing Cloud: A Step-by-Step Migration Playbook for Publishers
Jordan Ellis
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HOZELOCK - Multi-Jet Spray Gun : Ideal for Daily Use, Multi-tasking Gun, Locking Function and Flow Control, 5 Patterns: Cone, Jet, Fast Fill, Fine Rose Flat [2676P0000]
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Daily Puzzle Content That Hooks: Turning Wordles and Connections into Loyal Audiences
Marcus Bennett
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GilletteLabs Razor Blade Refills for Men, Pack of 12, Compatible with GilletteLabs Exfoliating Bar and Heated Razor, Long Lasting Smooth Shave
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Turn Market Volatility into Evergreen Authority: A Rapid Explainer Template for Publishers
Jordan Ellis
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Anker USB C to USB C Charger Cable, New Nylon (6 ft/1.8m, 2-Pack), 60W (3A) for iPhone 17/16/15, iPad Pro, Samsung Galaxy, MacBook Pro,and More
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From Toilet to Trademark: Turning Mundane Objects into Signature Content
Avery Monroe
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Miracle-Gro Peat-Free Premium All Purpose Compost 52L, Multi-Purpose Garden Soil Mix for Pots, Containers, Hanging Baskets & Outdoor Plants
Deal21% offSave £3
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Robinhood’s Second Venture IPO Filing: A Creator Playbook for Turning Breaking Finance News Into Organic Reach
viral.organic Editorial
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How Geopolitical Shocks Impact Creator Revenue — and Three Ways to Hedge Your Publication
Jordan Vale
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Gillette Mach3 Razor Blades Men, Pack of 20 Razor Blade Refills, Upgraded Lubrastrip for an Enhanced Glide
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Deal price£24.99Was £31.82Last checked 09 May 2026
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If Duchamp Launched a Campaign Today: What Creators Can Learn from the 'Fountain'
Jordan Vale
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Command Picture Hanging Strips, Value Pack - 8 Pairs of Medium (16 Strips), 8 Pairs of Large (16 Strips) - For Pictures, Frames, Mirrors, Wall décor - Damage Free Hanging
Deal17% offSave £1.98
Deal price£9.99Was £11.97Last checked 09 May 2026
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Monetizing Sports Moments: Sponsorships, Betting Affiliates, and Fan Commerce for Publishers
Jordan Vale
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Kärcher Window Vac WV 2 Plus N, Battery Running Time: 35 min, LED Display for Battery Status, 2 Suction Nozzles, Spray Bottle with Microfibre Cloth, 20 ml Window Cleaner Concentrate
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The Live-Event Content Calendar: How Publishers Can Win During the Champions League
Marcus Ellison
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Vesgantti Double Mattress, 10.3 Inch Hybrid Mattress 4FT6 with Breathable Foam and Individually Pocket Spring - Medium Firm, Classic Box Top Collection(135x190x26cm)
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Comeback Content: How Broadcast Anchors Like Savannah Guthrie Rebuild Trust (and How Creators Can Copy It)
Maya Bennett
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TOSHIBA Black Mirror Front Microwave 20 Liter 700W Manual Control, Compact with 5 Power Levels, Automatic Defrost, Perfect for 9'' Pizza, Clock and Timer, Easy Clean, MW2-MM20PF(MB)
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Turning Controversy into Conversation: A PR Playbook for Edgy Reboots and Relaunches
Jordan Vale
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HOZELOCK - Cart Plus 50m of Ultramax hose (12.5 mm): Max Capacity 60m, Rewind Handle, Sturdy Frame for general use, Supplied Assembled, Nozzle and Fittings Included, Grey
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Pitching Risky Reboots: A Creator’s Guide from the 'Basic Instinct' Conversation
Avery Bennett
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How to Pilot a Four-Day Week at Your Media Brand (and Measure ROI)
Jordan Ellis
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Tower T22008RG CeraGlide Cordless Steam Iron with Ceramic Soleplate and Variable Steam Function, Black and Rose Gold
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Run a 4-Day Content Week: An AI-First Playbook for Busy Creators
Jordan Vale
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Ryobi OLT1832 ONE+ Cordless Grass Trimmer, 25-30cm Path (Zero Tool), 18 V, Hyper Green (Battery, Charger And Blade Not Included)
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Label Shakeups & Creator Income: What a Potential Takeover of Universal Music Means for Music Creators
Marcus Ellison
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Vileda H2PrO Flat mop system - Revolutionary clean and dirty water separation - Water-saving design - Compact storage - Ergonomic handle - Microfibre power - Can be used one-handed
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How to Time Product-Review Coverage When Flagship Devices Keep Getting Delayed
Marcus Hale
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Fullstar Vegetable Chopper & Mandoline Slicer - Julienne Cutter Dicer Grater for Food Veg Onion Cucumber Tomato Salad Potato Cheese - Kitchen Gadgets & Accessories (Compact 6-in-1, White)
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Uliyati Double Mattresses Memory Foam Mattress, Breathable Mattress for Cool Sleep & Pressure Relief - Medium Mattress, 135x190x20CM, CertiPUR-US Certified
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From Local Myth to Global Hook: Storytelling Techniques Inspired by Duppy
Marcus Ellison
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TORRAS for iPhone 17 Pro Max Case with MagSafe, 12FT Military Grade Shockproof, Durable & Sturdy & Velvety Touch, Magnetic Protective case for iphone 17 pro max cover, Orange
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Mastering Drama in Content Creation: What ‘The Traitors’ Teaches Us
Jordan Hale
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Learn Science from A to Z — Free Video Lessons & Quizzes
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Beyond the Court: Social Strategies for Athletes in Crisis
Alex Mercer
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Beconase 8 in 1 Hayfever Relief Nasal Spray (100 Spray Bottle) - Long Lasting Effective Relief from Hayfever - Portable and Lasts Up to 24 Hours When Used Twice a Day - Non Drowsy
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How Trade Policies Affect Content Monetization: Lessons from the Auto Industry
Ava Mercer
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CosmoGrill Pro Deluxe 7 Gas Burner 6+1 Barbecue Grill Steel Warming Rack, Side-Burner, Built-in Temperature Gauge for Home Garden Party Outdoor Cooking (Black)
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2026 World Cup and Content Activism: A Call for Creators to Take a Stand
Elliot Marlowe
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Greenworks 40V Cordless Lawnmower for Lawns up to 500m², 41cm Cutting Width, 50L Bag, Two of 40V 2Ah Batteries & One Charger, 3 Year Guarantee-G40LM41K2X, Green, Black, Grey
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One-Off Gig Magic: What Creators Can Learn from the Foo Fighters’ Unique Shows
Alex Mercer
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Ninja Foodi MAX Multi Cooker, 7.5L with 9 Cooking Functions, Pressure Cook, Air Fry, Slow Cook, Grill and more, Brushed Steel & Black, OP500UK
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Deal price£149.99Was £249.99Last checked 09 May 2026
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Why Some Creators Choose to Keep Their Family Offline: A Safety Perspective
Ava Martin
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HOZELOCK - Compact Hose Reel 25m (ø 12.5 mm) : Integrated Handle, Supplied with 25m of Multi-purpose Hose, Fittings and Nozzle, Max. Capacity 30m [2471R0000]
Deal38% offSave £25.81
Deal price£41.99Was £67.80Last checked 09 May 2026
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Surviving Content Creation in Extreme Conditions: Lessons from the Australian Open
Riley Morgan
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Gillette Fusion5 Men's Razor - 12 Blades, Engineered with Antifriction Blades for Up to 20 Shaves Per Blade Refill
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